Tom Rideout, formerly with AAA, is now with Blue Rocket, which specializes in digital product design and development. Tom is speaking at the Back End of Innovation conference happening in Orlando, Florida. We invited him on the show to share about something we haven’t addressed much: coordinating and engaging with executives in innovation. Tom shares an exciting example of involving executives, and he also dives into how he was able to boast a 4:1 ROI ratio with four products during his time at AAA.
Contact Tom Rideout
Reach out to him on LinkedIn or at bluerocket.us.
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